The global project e.INS ecosystem - Ecosystem of Innovation for Next generation Sardinia is intended to support Sardinian small and medium enterprises (SMEs)’ innovation and sustainability: in particular, our research group focused on SMEs operating in the tourism and cultural heritage sector, highlighting those operating in marginal places. To achieve this, proposing a network between different municipalities is strongly recommended to create a single destination equipped with compelling storytelling. Following the slow tourism basis as a catalyst for inner areas’ development, the present work illustrates a still-in-the making project on the case study of the Ogliastra, i.e., a historical-geographical region located in central-eastern Sardinia: the aim is to first propose a strategy of destination storytelling through a coastal-inner areas relationship, and then engage the entrepreneurial tourism reality in such a spatial aggregation. Starting from Tortolì port, we proposed a concept of itinerary for slow exploration of all the municipalities in the Ogliastra’s Rio Pardu Valley system, rich in natural landscape, heritage and Genius Loci. Creating a coastal area inner area type destination could lead to benefits for the entrepreneurial landscape of the Ogliastra Valley, also strengthening the SMEs of the coastal area.

Towards an Ecosystem of Innovation for Inner Areas: A Research Plan on the Ogliastra Region (Sardinia, Italy) / Malvica, Sonia; Cuomo, Federico; Camerada, Maria Veronica. - In: EURO-ASIA TOURISM STUDIES JOURNAL. - ISSN 2742-7579. - 4:(In corso di stampa).

Towards an Ecosystem of Innovation for Inner Areas: A Research Plan on the Ogliastra Region (Sardinia, Italy)

Sonia Malvica
;
Federico Cuomo;Maria Veronica Camerada
In corso di stampa

Abstract

The global project e.INS ecosystem - Ecosystem of Innovation for Next generation Sardinia is intended to support Sardinian small and medium enterprises (SMEs)’ innovation and sustainability: in particular, our research group focused on SMEs operating in the tourism and cultural heritage sector, highlighting those operating in marginal places. To achieve this, proposing a network between different municipalities is strongly recommended to create a single destination equipped with compelling storytelling. Following the slow tourism basis as a catalyst for inner areas’ development, the present work illustrates a still-in-the making project on the case study of the Ogliastra, i.e., a historical-geographical region located in central-eastern Sardinia: the aim is to first propose a strategy of destination storytelling through a coastal-inner areas relationship, and then engage the entrepreneurial tourism reality in such a spatial aggregation. Starting from Tortolì port, we proposed a concept of itinerary for slow exploration of all the municipalities in the Ogliastra’s Rio Pardu Valley system, rich in natural landscape, heritage and Genius Loci. Creating a coastal area inner area type destination could lead to benefits for the entrepreneurial landscape of the Ogliastra Valley, also strengthening the SMEs of the coastal area.
In corso di stampa
Towards an Ecosystem of Innovation for Inner Areas: A Research Plan on the Ogliastra Region (Sardinia, Italy) / Malvica, Sonia; Cuomo, Federico; Camerada, Maria Veronica. - In: EURO-ASIA TOURISM STUDIES JOURNAL. - ISSN 2742-7579. - 4:(In corso di stampa).
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/11388/323590
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