In this work we examine twenty advertisements from magazines targeted to men and to women, with the purpouse of identifying changes in the representation of gender differneces. The ads are examined in two historical periods, against the background of the dynamycs that have sustained Italian postindustrial development from the end of the 1970s to the present.
Masculine and Feminine Images in Italian Magazine Advertising / Piga, Maria Lucia. - (2012), pp. 153-192.
Masculine and Feminine Images in Italian Magazine Advertising
PIGA, Maria Lucia
2012-01-01
Abstract
In this work we examine twenty advertisements from magazines targeted to men and to women, with the purpouse of identifying changes in the representation of gender differneces. The ads are examined in two historical periods, against the background of the dynamycs that have sustained Italian postindustrial development from the end of the 1970s to the present.File in questo prodotto:
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